ACROSS THE OCEANS... EXCLUSIVE TAHBILK EXPORT DOZEN was making a name for itself in the British market. With extensive marketing overseas (and $299 1 xTahbilk 2015 ‘Eric Stevens Purbrick’Cabernet Sauvignon Normally $395.20 1 xTahbilk 2015 ‘Eric Stevens Purbrick’ Shiraz throughout Australia) Tahbilk wines were coming back in vogue. His efforts throughout the SAVE $96.20 1 xTahbilk 2016 ‘Old Vines’ Cabernet Shiraz 1950s bore fruit and by the early 1960s, Tahbilk was exporting wine to England, Singapore, 1 xTahbilk 2018 Grenache Shiraz Mourvèdre Bahrain, Abu Dhabi, Fiji, East Africa, Malaysia, Hong Kong and New Zealand. Our discerning overseas 1 xTahbilk 2017 Roussanne Marsanne Viognier customers are embracing My father through the 1970s and I, from the 1980s to this day, continued to build on the these releases, which will 1 xTahbilk 2012 ‘Museum Release’ Marsanne export platform that grandfather had built and today we export to over 20 countries and come as no surprise to our 2 xTahbilk 2017 Cabernet Sauvignon export sales account for 35% of total sales with China now being our biggest market. discerning Wine Club 2 xTahbilk 2017 Shiraz As I continue to contemplate the importance of Tahbilk’s 160th anniversary and its Members back home! 2 xTahbilk 2019 Marsanne journey to survive and thrive, it’s fair to say that exports have been very important to Tahbilk’s success over the years. The Commonwealth Parliamentary Association Luncheon, Westminster Hall, 27 May 1953, with Queen Elizabeth II. She was served Chateau Tahbilk Chablis and red Burgundy. Associated Press Ltd, London It’s also fair to say that exports are hugely important to the future prosperity of the Australian Wine Industry but our view is that we have to balance that opportunity with consistent sales in Australia and preference to our loyal Wine Club Members because export markets can be fickle and can be derailed by factors outside of everyone’s control, for example, the current coronavirus dampening effect on China sales or recessions. I am very comfortable with the sales balance we have right now between our international and domestic markets and look to it to sustain us for another 160 years! Alister Purbrick| 4th Generation 03 CelebratingYears 461 - 361 segaP ,0102 ,klibaT ,dtL ytP klibhaT ,klibhaT fo yrotsiH raeY 051 A seirotS egatniV ,esuohdooW yaF :morf stprecxe sedulcnI