Evidence base Research overview This plan has adopted a strong evidence-based approach. This commences with an overview of the pre-covid structureof the visitor economy followed by an analysis of the extentof the disruption and impacts of the COVID pandemic anda number of scenarios of possible paths of recovery. It is important to recognise target markets and the functioningof the visitor economy will change through recovery and rebuilding and an agile approach will be required to guide the pace of change and implementation. Ongoing monitoring will enable an agile, innovative and dynamic strategic approach to implementing the plan. prior to the the region covid-19 pandemic attracted a high volume of visitors Note: This Master Plan uses YE June 19 data to ensure alignment between tourism satellite account data and visitation data.