Leveraging the Convention Centre Geelong Conference Centre provides an opportunity to draw visitation to the GOR region. Aboriginal product development The region has developed an Aboriginal Product Development Strategy and is committed to supporting our Traditional Owners to realise their vision and opportunities with the visitor economy. More Interstate and International Visitors More product diversity and improved product quality are needed to help stimulate stronger interstate and international higheryielding visitor markets. Worker Accommodation Sites zoned fit for purpose in towns to support private investment into worker accommodation. SWOT > Strengths Weaknesses Opportunities Threats How we can improve Opportunities Read the Aboriginal Product Development Strategy here: Our Country; our plan Our Country; our plan Our Country; our plan