our product offering colac oTway SHIRE ACCOMMODATION AUDIT 247 properties were identified for Colac Otway Shire, 75% of which were boutique properties. The Shire’s boutique accommodation product represents the largest share of all boutique product across the region (representing 30% of boutique properties, compared with Surf Coast Shire which is the next closest at 21%). Accommodation is largely clustered around Apollo Bay – representing more than half of all stock identified across the Shire. There is a limited accommodation offering (quality, quantity and diversity) to cater to a range of visitor markets in/around Colac. Consumer sentiment for accommodation product in the Shire (+35) is lower than GOR regional average (+41). CATEGORY # OF PROPERTIES % OF TOTAL Boutique Accommodation 185 75% Motels 22 9% Campgrounds 17 7% Caravan & Holiday Parks 15 6% Pub Accommodation 3 1% Backpackers & Group Accommodation 3 1% Hotels & Resorts 2 1% Total 247 100% CATEGORY # OF PROPERTIES Reviews ave. nights per stay Boutique Accommodation 73 4,928 64 Campgrounds 17 1,639 42 Caravan & Holiday Parks 12 4,187 31 Motels 22 7,622 29 Backpackers & Group Accom. 3 416 22 Pub Accommodation 3 4,489 21 Total 130 23,281 35 Nights per stay assessment Only those properties with 5 or more reviews, or 3 or more within the property category have been included in the NPS assessment. This is why the total number of properties in this table is less than the overall property count in the table (above). Backpackers & Group Accommodation category motels boutique Accommodation Pub Accommodation campgrounds Caravan & HOliday Parks hotels & Resorts The Shire has an underrepresentation of hotel and resort properties, with only two properties identified (making it the smallest property typology by category) and both are coastal-based. The Shire also requires investment into worker accommodation.