our product offering SURF COAST SHIRE ACCOMMODATION AUDIT Surf Coast Shire has just under 180 accommodation properties. The Shire has sufficient supply of boutique-scale properties (comprising 75% of all stock identified) and an undersupply of larger, higher- quality (4-4.5-star) hotel and serviced apartment properties (making up on 4% of stock) particularly in Torquay CBD. Consumer sentiment for accommodation product in the Shire (+37) is lower than GOR regional average (+41). Motel stock in the Shire rates particularly poorly with an NPS of only +15 (one of the lowest in the assessment). Reinvestment into motel stock should be encouraged where this is viable. Larger hotel/resort properties received an NPS of +30 which is also relatively low for this property typology (particularly when compared with other destinations around Victoria and Australia which typically receives NPS ratings above +45). CATEGORY # OF PROPERTIES % OF TOTAL Boutique Accommodation 134 74% Caravan & Holiday Parks 14 8% Motels 9 5% Campgrounds 8 4% Hotels & Resorts 7 4% Backpackers & Group Accommodation 6 3% Pub Accommodation 2 1% Total 180 100% CATEGORY # OF PROPERTIES Reviews ave. nights per stay Boutique Accommodation 42 3,586 57 Backpackers & Group Accom. 6 541 57 Caravan & Holiday Parks 13 4,566 33 Campgrounds 7 347 32 Hotels & Resorts 7 7,812 30 Motels 9 1,075 15 Total 84 17,927 37 Nights per stay assessment Only those properties with 5 or more reviews, or 3 or more within the property category have been included in the NPS assessment. This is why the total number of properties in this table is less than the overall property count in the table (above). Backpackers & Group Accommodation category motels boutique Accommodation Pub Accommodation campgrounds Caravan & HOliday Parks hotels & Resorts Gaps noted generally include newer hotel/serviced apartment properties, upgrade motel stock, worker accommodation and smaller-scale eco-cabins for hinterland areas. Other than for boutique accommodation which rates well, the challenge for the Surf Coast is that existing accommodation investors either need to update their room stock and/or there needs to be a stronger concerted effort to encourage new accommodation stock which can deliver a better quality product.