town PRODUCT GAP ACCOMMODATION Built ATTRACTIONS & Experiences retail FOOD & beverage support services/ enabling product Visitor services EVEnTS Cobden More capacity and more diverse options to increase beds available for visitors. Better on road to trail integration of Camperdown Timboon Rail Trail from Camperdown Station to Naroghid. Re-establish walking and cycling access around Lake Bullen Merri. F&B offering during the evening is limited to hotels. On demand E and traditional bike hire services to support rail to ride opportunities. Extend Camperdown – Timboon bus service through to the coast at Port Campbell. Activities and activations to support a nighttime economy. Enhance wayfinding for pedestrians and cyclists from V-Line station to key natural attractions. (Mount Leura, Botanic Gardens) Expansion of fresh produce aspect of market. Derrinallum/ Darlington Opportunity for more offerings to support hotel accommodation Corangamite SHIRE - PRODUCT GAP ANALYSIS our product offering